The retail training specialist launched a "CSA ServiceMark" programme to develop service capabilities and expose the level of customer service.
"Studies and experience keep showing that if you resolve a service problem effectively your customer is more likely to become loyal," says Paul Vincenti. "An organization or retail outlet needs to adequately train all its employees on how to resolve service complaints."
"We will provide you with all the necessary data and support."
During the year, each registered outlet will be allotted points based on the results of the mystery shopping sessions, the outcome of the various customer feedback surveys and the audit of the customer complaint management system. A rank of bronze, silver, gold and platinum may be earned.
Details are available online here.
For information, contact:
Customer Service Assured at csamalta.com
